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LET'S BE REAL

Content is everything.

wave-1913559_1920_edited.jpg

LET'S BE REAL

Content is everything.

wave-1913559_1920_edited.jpg

LET'S BE REAL

Content is everything.

And if you want your brand to make waves, you need...

Red Paint

Content Strategy

To ensure regular, relevant content aligned with your brand goals.

Blogs

To share SEO-optimised information that educates and engages readers.

Website Content

To convey brand message and offerings, rank high on search engines

Newsletters

To update subscribers with brand news, launches, exclusive interviews, & more  

Press Releases

To enhance brand visibility, awareness, and reputation among people.

Thought Leadership

To position the brand as a field expert and establish credibility among the TA.

Creative Copy

To build a brand voice, connect with the audience and inspire them to take action 

Content Editing

To refine and update content for clarity, relevance, and performance boosting

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I can help you with the above sea of content needs!

Hi, I am Vaibhavi. I am a content writer, copywriter, editor, and strategist. I work with health & fitness, lifestyle, and education brands dedicated to enriching people’s lives.

My goal is straightforward: to take content marketing off your plate. This way, you focus on your business goals while I produce high-quality content for your brand—consistently.

So far, I've worked up a storm for these awesome brands (and more)

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Do you need quick samples? I've got you covered!

Health & Fitness Writing

I've written on women's health, mental health, nutrition, general wellness, medical specialities, and health insurance. I've also covered running, shoe tech, and fitness tips.

Lifestyle Writing

I've collaborated with lifestyle brands to create content around personal finance, home, stationery & gifting, photography, food, pets, and relationships.

Education Writing

I’ve helped universities produce various forms of written content for multiple stakeholders, including students, alumni, parents, educators, and more.

As the Content Head of a digital marketing agency, I recruited Vaibhavi as part of a panel of freelance writers. We serviced clients spanning diverse sectors, and Vaibhavi quickly became my go-to writer in crunch situations—especially when I needed well-researched, error-free copies delivered on time. I admire her work ethic, dependability, and ability to deliver high-quality work. I wholeheartedly recommend her to anyone seeking a talented and reliable writer.

Suchitra Iyer, Content Head, Prose Integrated

What started as a one-off newsletter assignment quickly evolved into a long-term partnership with Vaibhavi. She excels at producing content ideas and has outstanding interviewing, researching, writing, and editing skills. She delivers high-quality pieces on time while ensuring they are flawless. We’ve worked with her on press releases, authored articles, and newsletters, and I admire her ability to adapt her writing to meet specific requirements. Anyone in the field of education looking for a creative and talented content professional on their team can rely on Vaibhavi without a doubt!

Asmita Kolte, Senior Public Relations Manager, Somaiya Vidyavihar University

Vaibhavi is one of the most highly skilled and versatile writers I know. During my time at Zocdoc, she consistently delivered well-researched and engaging content on various medical specialties. Vaibhavi has a great ability to turn complex concepts into clear and reader-friendly content. Her strong understanding of SEO adds significant value to her work. She is professional, responsive, and open to feedback, making collaboration seamless and enjoyable.

Agrima Nigam, Former Marketing Operations Associate, Zocdoc

Vaibhavi is an exceptional content writer! She is detail-oriented, reliable, and punctual with her deliverables. She's also adaptable, making collaboration seamless. Working with her has been a pleasure across multiple projects and companies!

Saloni Taneja, Former Product Marketing Manager, Proactive For Her

Vaibhavi understands the brief accurately and delves deeper into the given direction. She brings her unique writing style to the project, ensuring her work is engaging, relevant, and stands out. Her writing is like a well-curated garden—just as a gardener chooses different types of plants to create a cohesive landscape, she selects her words and constructs her sentences thoughtfully to create an impactful narrative.

Solaiappan Ramaswamy, Founder, Footboard

Absolutely loved working with Vaibhavi. She understood the briefs well and always delivered more than expected! She was up for all copywriting tasks and stuck around till the end, however challenging the work got.

Shahnaz Majeed, Former Art Director, Picotin Singapore

I had a great experience working with Vaibhavi on nutrition blog content. She has an exceptional talent for transforming complex health topics into clear, reader-friendly articles while maintaining accuracy and professionalism. Her writing met our requirements and effectively communicated key concepts to our audience. She was always punctual with deadlines and responsive to feedback. I highly recommend her for any content creation needs.

Purabi Gunjal, Nutritionist

I had the pleasure of working with Vaibhavi at Proactive for Her. She quickly grasped assignments and consistently delivered high-quality content within tight timelines. Happy with her skills, I also hired her for a personal pet blogging project. Working with Vaibhavi is like putting the entire content process on autopilot—seamless and stress-free. I highly recommend her for any content-related needs!

Athira Krishnadas, Former Brand & Marketing, Proactive For Her

I know the ropes, here's a glimpse for you!

Consistent flow of unique ideas

New blog topics? Check. Newsletter strategy? Double check! I am not just a writer—consider me your content partner, always brimming with fresh ideas for your brand!

Ability to meet brand needs

There’s no one-size-fits-all solution when it comes to content. I understand every brand’s unique requirements and adapt my writing accordingly.

Research-driven writing

I conduct extensive research through reviewed articles, interviews, and statistical reports before drafting original content, ensuring it’s accurate, data-backed and credible.

Compelling storytelling

My goal is always to write content that hooks the customer’s attention the moment they discover it, keeps them engaged throughout, and helps them gain a thing or two.

Error-free submissions

From grammar to plagiarism checks, proper formatting to hyperlinking, I ensure everything is done right so you don’t have to waste your precious time editing the content.

Friendly & dependable

Enough about my writing, a little about me now: I am easy to work with, reliable in meeting your content targets, and accommodating to any plan changes.

    • Consistency is the key to success in anything, including content marketing efforts. ​

    • Let's assume you post four blog posts and send out an email newsletter to your customers in the first month. 

    • But for the next two months, you go MIA. 

    • ​Will you hit the mark? No.  ​

    • The solution? A long-term content strategy.

    • What is it? A solid plan of action that helps you post valuable content month after month.

    • The results? Existing customers will remember you. New leads will discover you. Your business will flourish.

    • Long-form content includes blogs, authored articles, newsletters, and more. 

    • It can help you position yourself as a subject matter expert in your field.

    • Over time, you can build trust with your audience and drive conversions.

    • Let’s not forget technical benefits like higher SEO rankings and organic traffic boost!

    • You should know three facts about content writing.

    • First, it takes time and effort.

    • Second, you need more than writing skills. For instance, a content calendar, research abilities, and SEO tactics.

    • Third, bad writing can cost you your brand reputation.

    • You already know the ultimate truth: Your brand needs regular content. But you’re busy and cannot handle it all alone. 

    • That’s where a freelance writer (ahem, me) who writes on the internet daily comes in!

    • With a dedicated writer, say goodbye to the stress of weekly blog updates, monthly newsletters, and more.

Content marketing is a vast ocean. Get more valuable insights.  

If you are thinking of starting or improving content marketing for your brand, you may have many queries. Do people still read blogs? Should I really start a newsletter? All are valid concerns. I’ve compiled in-depth insights for you to go through and make an informed decision!

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Are you ready to up your content game?

I’d love to partner with you! Tell me a little about you, your business, and your content goals, and I’ll get back to you within 24 hours.

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